Project 4000 – KEEPING IT A MILLI IN THE 4000

Feit Direct – Game Changer by Taz


We here at P4 really admire what FEIT has been doing from day one, but it always seemed that people never cared about these fantastic Australian made shoes, because they didn’t come via Japan/Europe/LA/NY. Well all that bullshit aside, its time to pay some attention FEIT just put together what we can only think of as a game changer.

FEIT Direct gives individuals a chance to get a custom fit shoe with their Made to Measure service and store a chance to create their own with a Private Label service. It involves a consultation with a master craftsmen who will create your custom last, your last then is kept at their factory, and all your future products can be built on this last. This is completely unprecedented in recent times, especially for our generation, that people care enough about their product to give only the best to their customers. Finally you don’t have to be a rapper/hipster icon to get your own custom shoe.

– T, all the links above take you directly to their pages

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